DISQUS

tonyw · 10 months ago

I've been in this business for a while and never heard of this company. They claim to be the largest video company in Canada and don't even have an example of a "Canadian" video. Something is not right.

Mark Robertson · 10 months ago

;-) Well, really my bad. I added that video in addition to their release and didn't ask them to send one of a Canadian company.... However, I cant verify the "largest" comment in the press release but will ask. I suppose Ill ask them to send some Canadian Videos..... Thanks for the email Tony

tonyw · 10 months ago

Mark no problem. This is funny to me because in this industry, there are so many "one person" company claiming they have done this and that but in fact is really a guy in his parent's basement :) As well if they are really new and in beta, it is pretty amazing that they already produced thousands of video around the world already. Sounds too good to be true.

Mark Robertson · 10 months ago

I know ;-) But this one is legit... Trust me. Will provide additional information. This was a press release.

Mark Robertson · 10 months ago

Here is some more info but we plan to cover in more depth soon....

Advideo is the largest online video commercial provider in Canada and this announcement ins in partnership with Transcontinental Inc., a firm that has pulled $2.3 billion of media revenue last year.

They have a state-of-the-art multi-million dollar Headquarters operation with professional studios.

Francois was the key CIO and one of the senior architects behind the launch and the implementation of online video advertising for the two largest online directories in Canada and in the US....

And a correction They are not in Beta as I previously thought. ;-) Hope that helps but plan to cover them in more depth.

tonyw · 10 months ago

Mark, if you Googled Transcontinental, they have "More than $630 million CDN in revenues for 2007 Over 3,000 employees" http://www.transcontinentalmedia.com/page-profi...

As for the state-of-the-act multi-million dollar headquarter, I would ask them what is the address and you should visit it. I bet you a new Red camera that it does not exit. I like reading this blog but I think more fact checks are needed in each story. Thanks.

Mark Robertson · 10 months ago

Actually, it is not CDN, but CAN, Canadian currency revenues....

REVENUES - In Millions of Dollars:
2007: $2,362.2
2008: $2,429.3
Financial Results posted publicly via:
http://www.transcontinental.com/RA/Rap2008/Ang/...

As for their headquarters - They are located in the Guelph / Kitchener / Waterloo tri-cites in Ontario, location being 15 minutes from the RIM Park (the Blackberry guys) and here are some pictures of their studios, I know, look like stock photos, but they aren't.
http://www.reelseo.com/wp-content/uploads/advid...

Just out of curiosity, you mention that you have been in the business for years... what do you do?

Thanks for the kind words on ReelSEO. Trust me, there are hundreds of announcements that I completely ignore because facts dont support the claims and I'm also really tired of the one-offs that are capitalizing on popularity of online video without a good product to support it.

I try my best to not post such announcements. I should have spent more time presenting a background for this particular announcement.

I really believe these guys are legit and we will follow up with something more detailed. This was just an announcement from their press team.